About Southern Supply

 

Our mission is to make it easy to create memories

and be ✨delightfully extra✨

 

The Southern Supply Way - Our Values

Charm

magical, memorable, kind

Charm as a core value serves two main goals: to continually focus our products and services toward offerings that deliver the magical, memorable coziness of charm to our customers; and to deliver on the concept of true ‘southern charm’ - consistently interacting with our customers in a way that is kind, witty, considerate, and warm to create delightful and assuring customer service experiences. Our charm will be the foundation for how we build credibility, trust, and reputation with our customers and in our markets.

Ingenuity

clever, original, inventive

Ingenuity as a core value serves to always remind us to think outside the box, not be swayed by trying to keep up with who we perceive as competitors but instead setting our own tone, making our own place in the market. “The way it’s always been done” dies in the presence of ingenuity, where everyday we commit to tackling our challenges with imagination, creativity, and originality.

 

Efficacy 

productive, efficient, meaningful

Efficacy as a core value means that we make decisions that have the power to produce a positive effect on our business. Our decisions, and our actions, must make us productive, efficient, and meaningful so that we can create value for our customers, ourselves, and grow our business. Without a focus on efficacy, we will fail to thrive.

Gumption

courage, initiative, determination

Gumption is our special sauce. Gumption as a core value drives us to take the initiative to tackle the impossible, to pursue our goals aggressively, and to be resourceful while as we forge ahead. Gumption is our spunk, our wisdom, our intuition.  Gumption is what we summon to push us through our self-doubt to remind us that we have something special to bring to this world. The journey is not easy, but we have the gumption to achieve our wildest dreams.